Oriflame Cosmetics has re-launched its baby range with five new products to offer better protection and care for babies’ skin at every phase of growth.
The new Oriflame Baby line is paediatrician approved and has been developed to cleanse, soothe and moisturise babies’ delicate skin with ingredients that are guaranteed mild and gentle.
The entire range has been infused with the caring and pampering Organic Cotton Extract; a naturally derived ingredient taken from cotton seeds.
Cotton Extract has been shown to help skin replenish its outer layer and to condition sensitive and delicate skin. It is rich in omega fatty acids, in particular palmitic, oleic and linoleic acids, which are crucial to healthy skin.
The Oriflame Baby skincare range has been developed by a team of Oriflame’s leading scientists to give gentle moisturising and conditioning benefits without causing irritation. The entire range has been clinically tested on sensitive adult skin and eyes, under the supervision of experienced dermatologists and ophthalmologists, in independent testing laboratories.
The result: Oriflame Baby formulations that contain very mild ingredients, are pH-balanced and free from parabens, respecting the natural skin physiology, safeguarding against irritation and helping to lock-in hydration. In addition the Hair and Body Wash has a tear-free formula guaranteed to be gentle on babies’ eyes and skin.
Finally, all aspects of the products have been carefully assessed and approved by a team of paediatricians to guarantee that they are safe for use on babies.
The range includes a Baby Talc RRP £2.95 (75g), a Baby Hair & Body Wash RRP £4.95 (300ml) and a Baby Moisturising Cream RRP £4.95 (150ml) which are launching on 16 February. Until 15 March, a 30% discount will apply to any of these products.
A further two products will be added to the range on 16 March; a Baby Soap Bar RRP £1.85 and a Baby Oil RRP £4.95.